Keeping connected! Glen Shepherd, AIRP and Kayleigh Bradley attended todays informative webinar hosted by a well respected panel of automotive aftermarket industry speakers discussing the impact of COVID-19 on their businesses and the wider challenges and opportunities for the automotive aftermarket.
Launched by the organisers of Automechanika – Messe Frankfurt UK, aftermarket professionals, including the GCA team, are able to access a live series of webinars discussing the industry’s critical next steps.
The key points covered in today’s discussions were:
- Downturn in car sales = upturn in aftermarket – Whilst consumers aren’t purchasing new vehicles they will be keeping their current cars for longer, instigating an increase sales for the automotive aftermarket.
- The changing role of the sales person – Are businesses open to receiving sales professionals? Does this mean more virtual visits with less sales people on the road? Does this lead to a decrease in travel costs on the positive but a further decrease in sales as a negative? If the sales professionals are spending less time in transit are they more or less effective?
- Investing in people – this was highlighted as the no. 1 priority for aftermarket businesses – when companies need new strategies, increased sales and more technical knowledge then the approach is to ensure their business has the internal expertise it needs to remain profitable and grow.
- Electrification is on the rise – what does this mean for the aftermarket, what are the issues with demand for knowledge, how does the industry adapt?
For more information on the topics discussed today and to get Glen and Kayleighs views on the discussions don’t hesitate to give either a call on 01384 485274 or email them directly at email@example.com
For access to the next webinars https://www.automechanika-birmingham.com/webinar